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Dubai and the United Arab Emirates (UAE) are no strangers to Web3 and sports. Now the Dubai Verse Cup (DVCC) is teaming up with the Dubai Racing Club (DRC) to bring a new level of horse racing to the metaverse.
The Dubai Verse Cup is a play-to-earn (P2E) metaverse horse racing platform that lets users breed, race, and win crypto with digital horses in the form of NFTs. On January 15th, it announced its partnership with the DRC, organizers of the $30.5 million Dubai World Cup, among other races at Meydan Racecourse.
DVCC rolled out the beta version of the new program, and interested users can use smartphones and augmented reality (AR) and virtual reality (VR) devices to enter the immersive horse racing experience. In the future, DVCC aims to create an open platform that welcomes third-party developers to improve user experience.
The CEO of DVCC said that as a platform that combines Dubai’s horse racing ecosystem with metaverse gaming, it made sense to partner with the “most experienced in the industry” — the Dubai Racing Club.
The move seeks to take advantage of the UAE’s bustling sports and gambling culture. With the collaboration, players will be able to earn rewards in the form of $DVCC tokens based on their racing and breeding performance. The tokens can be used to buy skins, horses, avatars, and other in-game items.
An interesting twist is that users will be able to work together in family units and compete against other families. When someone in a group earns rewards, the entire family is rewarded.
Dubai Stays Busy in the Metaverse
The recent partnership between the Dubai Racing Club and a Web3 metaverse company like DVCC should come as no surprise to folks who pay attention to Web3 news. There are few cities in the world as bullish on Web3 as Dubai. Here are some of our most recent stories of Web3 city.
Dubai launches horse racing in the #Metaverse
Dubai Verse Cup (a play-to-earn Metaverse-based horse racing platform) has joined forces with Dubai Racing Club — which organises the huge races at Meydan. pic.twitter.com/xsKMQds5MX
— Jakes Nfts (@jakes_nfts) January 17, 2023
First, on May 14th, arguably the best pound-for-pound boxer of all time Floyd Mayweather, fought an exhibition boxing match in Dubai. Tickets for the event were sold as NFTs, and holders were granted access to the live stream of the fight as well as unique NFT collectibles.
Next, a few months ago the Prince of Dubai, Sheikh Hamdan, approved the latest phase of the city’s metaverse strategy. The goal is to boost the digital economy and transform Dubai into a top Web3 and metaverse economy in the world.
Finally, between February 8th and 10th, the city will host the TMRW Dubai event, a three-day conference that welcomes experts from the crypto, metaverse, and NFT spaces. They are expecting over 6,000 people in attendance, and potentially another 40,000 plus to tune in via the metaverse.
As the metaverse becomes more of a reality, we should expect forward-thinking tech-savvy cities like Dubai to get on board. We’ll be following up on any more news about the Dubai Verse Cup and its innovative metaverse horse racing platform.
